Business Innovation is about New Value, Not New Things

Innovation is relevant only if it creates value for customers — and therefore for the firm. Thus creating “new things” is neither necessary nor sufficient for business innovation. Customers are the ones who decide the worth of an innovation by voting with their wallets. It makes no difference how innovative a company thinks it is. What matters is whether customers will pay.

Business Innovation comes in many flavours.

Innovation can take place on any dimension of a business system. The Home Depot Inc., For example, innovated by targeting “do it yourselfers,” an underserved customer segment. JetBlue Airways Corp. has succeeded in the U.S. domestic airline market by offering a better customer experience that includes live satellite television, leather seats and fashionably clad flight attendants. And Cisco Systems Inc. has improved its margins through process innovations, such as the company's ability to close its quarterly financial accounts on the same day that its quarter ends.

Business Innovation is Systemic.

Successful business innovation requires the careful consideration of all aspects of a business. A great product with a lousy distribution channel will fail just as spectacularly as a terrific new technology that lacks a valuable end-user application. Thus, when innovating, a company must consider all dimensions of its business system.

Topics

• Understanding the meaning of Business Innovation
• Busting the common myths on innovation.
• Understanding Innovation Radar framework.
• Innovation patterns observed from successful companies.
• Making Innovation more effective, repeatable and sustainable.
• Best practices in Innovation.

• Raise your understanding of the innovation process and tools to the next level.
• Discover how to sustain profitable growth & innovate more efficiently.
• Partake in an unparalleled professional program composed of presentations that represent the work of innovation experts.
• Learn to master innovation to become a continual thinker, capable of innovating on demand for mass customization.
• Network with industry leaders and strengthen professional relationships
  
  

About Bahwan CyberTek

Founded in 1999, Bahwan CyberTek (BCT) is Sultanate’s leading IT Product and Solutions company. BCT leads through its Product Innovation(Cuecent) and Innovative Business models through Technology and presence in twenty diverse countries across Oman, UAE, Africa, USA, Far East and India. It’s domain revolves around Industry verticals such as Banking & Financial Services, Government & Education, Oil & Gas(Energy & Utilities), Supply Chain Management and in implementing solutions built on Cuecent, Oracle, IBM, Microsoft & SAP.

For Further Details Contact

Mr Gaurav Shrotriya, GSM: +968 99104465, Bahwan CyberTek LLC, Email: gauravs@bahwancybertek.com Ms Vidya Prasad, GSM: +968 95210631, Infoline LLC, Email: vidya@infoline.co.om Ms Sudha, GSM: +968 92881805, Infoline LLC, Email: sudha@infoline.co.om